Meet the Shopify Experts Behind 2,500+ Brands
David Schomer, Matthew Stafford and James Backenstose are the Shopify experts who lead Build Grow Scale: three leaders who've each spent a decade running Shopify stores, fronting a full team that runs yours the same way, not a rotating account team. Build Grow Scale covers analytics, testing, reporting, builds, migrations, apps, SEO, Amazon, paid media and email, all as one embedded team on your Shopify store.
$1B+ in client revenue managed · 2,500+ brands · 10+ years on Shopify
$1B+
in client revenue managed
2,500+
brands
10+
years on Shopify
What Build Grow Scale is
That covers conversion rate optimization and an Ongoing CRO Partnership, split testing, analytics and data consulting, custom reporting, ecommerce SEO, site builds and re-builds, site migrations, custom apps and Amazon management. The full list is on the services page, and the process page shows the order the work is done in.
Over 10+ years that work has covered 2,500+ brands and $1B+ in client revenue managed, across every niche the team has been handed: welding tables, supplements, print on demand, fast fashion, auto parts. The pattern that makes it transferable is not the product. It is how people behave on a website.
The People
The leaders behind Build Grow Scale
Three principals lead Build Grow Scale's team. Here is each of them in his own words.
“My background is in accounting and finance. I spent about seven years in corporate consulting, uh, before I went out and started my own private label brands. And so I’ve been selling on Amazon for about eight years…”
David Schomer
CEO, Build Grow Scale
“It doesn’t matter if it’s welding tables, it’s a supplement, it’s a print on demand, or it’s fast fashion. We’ve worked on so many sites, and through so many different products that we actually see patterns and trends, rather than breaking it down into the niche specific.”
Matthew Stafford
Managing Partner, Build Grow Scale
“…there’s been over $1 billion in revenue managed over the last 10 years in every space and niche possible. And it gives us insights knowing what has worked in the past, what is currently working, and what we think will work based off of trends in the past.”
James Backenstose
COO, Build Grow Scale
What Makes BGS Different
These aren’t values on a poster. They’re decisions the team makes on every engagement.
We Only Win If You Win
We’re not here to roll over numbers or make a site look prettier. If the data says a change will work, we’ll push for it, even when it’s not the change you expected.
Always Be Testing
“One of the things that sets us apart from a lot of other agencies is the way that we test, and how frequently we test.” Matthew Stafford, Managing Partner, Build Grow Scale
We Treat Your Store Like It’s Ours
“And even spending time with their children, husbands, knowing that their business will be taken care of with the utmost respect and care, and they know nothing will happen while they are away.” James Backenstose, COO, Build Grow Scale
Why owners bring in an outside team
The store owner is the person least able to see their own store. Not for lack of skill, because they have looked at it every day for years, and that is simply what looking at something every day does.
Why Us: opens on YouTube in a new tab.
“When you look at your website all day, every day you stop noticing things and there’s nothing that you can do about it ‘cause that’s the way the brain works.”
Matthew Stafford, Managing Partner, Build Grow Scale
Matthew Stafford is Managing Partner at Build Grow Scale. His method runs through every engagement: start where the money actually changes hands, test everything, and measure what the store keeps, not what looks good in a monthly report.
Most agencies chase vanity metrics: a site that looks better, a report that reads well. Stafford's rule is simpler: if a change doesn't put more revenue in the store owner's pocket, it doesn't matter how good it looks.
That is the job. A second set of eyes that has seen the same problem across 2,500+ brands, that tests instead of guesses, and that is on the store every week rather than once a quarter. Why BGS goes into how that works in practice, and the client stories show what it produced.
Bottom line, not top line
An agency can grow revenue and cost the owner money doing it. Build Grow Scale is measured on what the business keeps.
“What I care about is not how much top-line revenue we do, it’s how much bottom-line revenue they keep.”
Matthew Stafford, Managing Partner at Build Grow Scale
That is also why the work starts where the money changes hands rather than at the top of the funnel, and why every change is measured rather than argued about. Split testing and analytics are how that gets settled.
Established Shopify brands, any niche
- A store on Shopify that is already making sales, profitably.
- A budget to invest in growth: there is no revenue threshold, but the fee has to be affordable out of profit.
- Any niche. What is sold does not matter as long as there is margin in it.
If that is the store, a 30-minute diagnostic call is the fastest way to find out where the money is currently leaking. Contact the team or book the call below.
Keep reading
See why brands choose BGS, read the client stories, browse every service, or follow the process from first call to ongoing partnership.
$1B+ in client revenue managed.
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