The BGS Knowledge Engine
Strategies, systems, and breakthrough thinking for ecommerce brands ready to compound growth
Increasing your customer lifetime value is the most capital-efficient revenue strategy available to a 7-8 figure ecommerce store. A 5% improvement in customer retention boosts profits by 25% to 95% — and unlike paid acquisition, those gains compound over time without increasing your ad budget. (Source: Bain & Company) This guide covers the CLV formula, […]
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