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How To Drive Sales By Instilling Loyalty

Reading Time: 4 minutes What do Apple, AT&T, Ford, Hyundai, Domino’s, Google, Konica Minolta, Discover, Dunkin’ Donuts and the NFL have in common? If you answered, ‘They have loyal customers,’ give yourself a pat on the back. According to Forbes, these companies top the list in 2015. Apple, in particular, seems able to convince people they need ever more…

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How to Leverage Social Proof to Skyrocket Your Conversion Rate

Reading Time: 16 minutes The Psychology of Social Proof Before we get to the good stuff, let’s take a step back for an overhead view of human behavior. Our earliest ancestors depended on one another for survival. A single hunter doesn’t present much of a threat on the Savannah. Compared to the other predators out there, we’re weak. Yet…

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If you’re struggling with using FB ads to grow your Shopify store, this video will make you happy…

Reading Time: 5 minutes Video Highlights 0:07 Facebook ads 0:35 it’s a very Systematic Process 1:08 First thing… 1:25 Facebooks pixel 1:53 Once you optimize for conversion 2:15 FB purchase Pixel 2:42 Targeting 3:10 Let Facebook help you 3:39 Specific interests 4:16 Contrary to what people think 4:29 Number 1 if you don’t have the audience right 4:34 Number…

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How We Used HotJar To Turn A Shopify Store Into A $4k Per Day Recurring Revenue Stream

Reading Time: 4 minutes Video Highlights 0:02 Follow Up On Facebook Post 0:19 Black Label Mastermind 0:35 Parasite Brands 0:49 Not Admitting Defeat 1:07 Sales Funnel 1:17 Doubled Sales Everyday 1:48 The First Thing We Did Was Install HotJar On Every Page. 2:03 Making Simple Changes 2:41 Basic Stuff Everyone Should Be Doing 3:07 Focus 3:20 Trying Hotjar 3:35…

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10 Social Media Strategies that Generate Massive Engagement

Reading Time: 4 minutes When it comes to generating social media engagements, many companies get it wrong. Businesses new to social media tend to view it as a zero-sum game. But nothing could be further from the truth. Building engagement is all about leveraging the social media environment. In this post, we’re sharing 10 killer tips that will help…

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7 Old-School Ecommerce Failures That Are DESTROYING Your Business

Reading Time: 6 minutes Twenty years ago, ecommerce was in its infancy. Customers were scarce, but competition was even scarcer—if you knew what you were doing, or were even moderately good at figuring it out as you went along, you could have raked in a steady living selling a few niche products online. Share1010 Shares

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Set It Up Once. Get Ecommerce Growth For Years.

Reading Time: 6 minutes You know what sucks? Wasting tons of time, energy, and money on marketing that doesn’t work. You know what rocks? Marketing that works for you, even when you’re not working. Marketing that pulls in clients while you’re at the beach, while you’re asleep, while you’re busy taking wheelbarrows of cash to the bank… …if you’re…

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How I Learned to Stop Getting Mad and Start Getting the Profits I Deserve

Reading Time: 5 minutes eCommerce can be a frustrating game. I know, from personal experience. Yes, it’s true. I wasn’t always the eCommerce wizard I am today. I, too, have experienced the hardships of inconsistent traffic, unreliable revenue, and underwhelming marketing returns. Fortunately for you, I’ve figured out how to solve these problems and more, and I’m ready to…

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Ecommerce Business HALF TRUTH – As Long As The Acquisition is Profitable Acquire The Customer.

Reading Time: 4 minutes Video Highlights 0:05 The principle of business 0:29 The logic behind the principle of business 1:13 The mindset shifts for businesses 1:45 We profit on month two. 2:06 What is your ROI Lifecycle 2:35 You can’t continuously buy customers at higher and higher price points 3:26 Costs increase with longer ROI 3:51 The principle of…

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How to Grow Your eCommerce Biz with Subscription Revenue

Reading Time: 5 minutes Yes, subscription revenue is possible for any ecommerce business—and it might even be necessary for your long-term growth and stability. Subscription sales dramatically increase the ROI on your customer acquisition costs, not just in terms of direct profits generated, but in all sorts of indirect ways, too. Across verticals, sales from each customer grow in…

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