Reading Time: 4 minutes Are you thinking of building a brand-new online store, growing an existing one, or scaling your current store to greater heights? If so, using ecommerce optimization services could be just the ticket to help you reach your ecom business goals! Because here’s the truth: it’s not just about driving traffic. Once people show up to…
Reading Time: 12 minutes Social proof is a powerful psychological tool that can significantly increase your credibility and sales; but are you using it to boost your business? Whether you’re running an eCommerce or brick-and-mortar store, understanding and leveraging social proof can be a game-changer. That combined with other optimization best practices like optimizing the checkout form fields and…
Reading Time: 7 minutes Are you wondering if a good call to action can make a difference for your business, but you’re not sure how? Don’t worry; we’ve got you covered! This guide will introduce you to the art of creating a compelling call to action. You’ll learn how to design irresistible buttons, craft persuasive copy, and strategically place…
Reading Time: 5 minutes You’re always looking for ways to understand your customers better, right? Well, you’re in the right place! We’ll introduce you to five powerful ‘Voice of the Customer’ techniques that’ll deliver invaluable insight straight from your customers’ mouths. It’s not just about listening, it’s about understanding, adapting, and improving. So buckle up, and let’s dive into…
Reading Time: 5 minutes Looking to understand Google Analytics‘ tracking capabilities in 2023? You’ve come to the right place. In this article, we’ll answer the question on which kinds of hits does Google Analytics track. You’ll learn how each hit type works, and how you can use this knowledge to optimize your website. Let’s dive in and give you…
Reading Time: 5 minutes Are you seeking accurate and unbiased feedback from your ecommerce store customers? Then it’s crucial to avoid asking biased questions that could potentially sway their responses. In this article, we will explore ten examples of biased questions to avoid when conducting surveys. By being aware of these pitfalls, you can ensure that your survey results…
Reading Time: 6 minutes You’re navigating the complex world of business strategy, but are you clear on the differences between brand strategy vs marketing strategy? It’s essential to understand these distinctions to drive your business forward effectively. In this article, you’ll uncover what sets these strategies apart, how to develop each effectively, and the benefits of merging them for…
Reading Time: 4 minutes When seeking deeper insights into your ecommerce customers, you’ve got to ask open-ended questions in your surveys. They’re powerful, they’re probing, and they’ll give you the richest data you’ve ever collected. But what are open ended questions, and how do you craft these questions effectively and analyze the responses? Let’s dive in! Understanding the Concept…
Reading Time: 7 minutes Digital marketing is a rapidly evolving field that encompasses various strategies and channels. These digital marketing statistics highlight the importance and effectiveness of different digital marketing approaches. But what is digital marketing, and what are some digital marketing statistics that matter? What is digital marketing? Digital marketing refers to promoting products or services using digital…
Reading Time: 4 minutes Email marketing continues to be a powerful tool for businesses to reach and engage with their target audience. As we step into 2023, it is crucial for marketers to stay updated with the latest email marketing statistics to make informed decisions and maximize the impact of their campaigns. This article presents a comprehensive compilation of…
