Revenue Optimization

Optimize Your Ecom Product Pages to Turn Browsers into Shoppers

Reading Time: < 1 minute When it comes to your ecommerce store, having optimized product pages is key to turning people who are “just looking” into those who fully intend to complete a purchase with you. While the checkout and cart pages hold the number one and number two spots of importance, product pages are a close third. In fact,

Is Your Ecom Cart Page Inspiring Visitors to Buy or Bounce?

Reading Time: 3 minutes Ecommerce business owners rely on customer satisfaction to maintain and grow their businesses. And, contrary to what you might think, the customer journey doesn’t end when someone decides to add an item to their cart and begin the checkout process. In fact, the cart page is where many ecom customers face problems that cause them

The Power of User Testing for Your Ecom Store

Reading Time: 4 minutes User testing is a type of research that helps evaluate how well users are able to interact with a design, product, or system. It’s especially essential for ecommerce websites because it can identify potential problems that may prevent users from completing their tasks. For example, user testing can reveal issues with the site’s navigation, search

Increase Your Ecom Store’s Revenue with “Buy Now, Pay Later”

Reading Time: 5 minutes Hello! Jeremy Friedland from Build Grow Scale here. I’m a Revenue Optimization™ expert and also one of the lead trainers for Ecommerce Business Blueprint, an awesome training on how to build a new ecom store and brand from the ground up. In today’s video, we’re going to talk about “Buy now, pay later” (BNPL) options

Ecom Tip: Using GA to Improve Your Buyer’s Journey

Reading Time: 5 minutes Hey, everybody! Jeremy Friedland from Build Grow Scale here. Today, we’re going to be talking about where to find drop-offs in the buying process, and what you can do to figure out what the problem is. Let’s get started! According to Shopify, about 1.76% is the average ecommerce conversion rate. That means close to 98%

How to Grow and Scale Your Ecom Business in Today’s World of Ever-Increasing Ad Costs, Data Privacy Restrictions, and Fierce Competition

Reading Time: 4 minutes Are you struggling to get ads working on your ecommerce store and make sales? Are you getting frustrated, worried, or maybe even desperate at times because cash is tight and you can’t keep burning it for much longer?  If you answered “yes” to any of the above, you’re in the right place because in this

Ecom Tip: The ONE Thing You Must Do for Recurring Revenue

Reading Time: 4 minutes If you’re an ecommerce business owner, you may have toyed with the idea (or maybe you’re considering it right now) of adding recurring revenue to your store. If so, I want to make sure you’re aware of the essential element you do not want to overlook.  Risky Business Recurring revenue should be a key consideration

The Best (and Easiest) Trick for Boosting AOV on Your Shopify Store

Reading Time: 4 minutes Hey there! Alex here from Build Grow Scale. I’m a Revenue Optimization™ expert, and I help ecommerce businesses grow and scale through optimizing their website. In this training, we’re going to talk about the best and easiest AOV-boosting trick you can use on your ecom store. What is this “trick” I’m talking about? It’s your

Using Site Search to Increase Sales on Your Shopify Store

Reading Time: 5 minutes Hello, everybody! This is Jeremy with Build Grow Scale, and today we’re going to be discussing a website element that you may or may not have, and that may or may not be hidden for the most part. I’m talking about the search element. This is the element that allows people to search for products

Ecommerce Marketing: How To Extend Customer Life Cycle

Reading Time: 3 minutes What’s up, guys? Tanner Larsson here. I want to tell you about a little recovery strategy that you can use on the backend of your business to increase the lifetime value of your customers and bring back some dead customers. We call it a “win-back campaign.” This is typically an automated email-driven campaign that’s triggered