Google Analytics

Ecommerce Customer Behavior

Use Google Analytics to Dig Into Your Ecom Customers’ Shopping Behavior

Reading Time: 4 minutes Google Analytics (aka “GA”) is a powerful tool that provides valuable insights into your customers’ behavior. You can use it to track how visitors interact with your store, what pages they visit, how long they stay on a particular page, and the overall performance of your store. Knowing your customers’ shopping behavior goes a long

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Increase Your Ecommerce Store’s Revenue with “Buy Now, Pay Later”

Reading Time: 5 minutes Hello! Jeremy Friedland from Build Grow Scale here. I’m a Revenue Optimization™ expert and also one of the lead trainers for Ecommerce Business Blueprint, an awesome training on how to build a new ecom store and brand from the ground up. In today’s video, we’re going to talk about “Buy now, pay later” (BNPL) options

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Ecom Tip: Using GA to Improve Your Buyer’s Journey

Reading Time: 6 minutes According to Shopify, about 1.76% is the average ecommerce conversion rate. That means close to 98% of people are leaving your store without buying, usually because of something to do with your website’s user experience. The good news is you can improve that user experience with something called conversion rate optimization (CRO), or as we

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Use Google Analytics to Align Your Ecom Store’s Messaging with Your True Audience

Reading Time: 4 minutes Hey, this is Brad with BGS here. Have you ever checked to see if your homepage main image banner actually aligns with the real traffic that’s coming into your site? If you haven’t, there’s a chance that there could be a disconnect between your website visitors and your UVP banner. So, I’m going to show

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Google Analytics Key Metrics: Which Page of Your Ecom Store to Focus On

Reading Time: 5 minutes Hey, this is Brad with BGS. I’m a Revenue Optimization™ expert, coach, and instructor with Ecommerce Business Blueprint, which is our beginner’s course. In this video, I’m going to talk about Google Analytics, everybody’s favorite subject, and really how to analyze it and focus on what pages to optimize. First, we’re going to go over