Optimized Ecommerce

The Official Build • Grow • Scale Podcast

Optimized Ecommerce EP 013 – Maximize Your Sales With Search Bar Optimization

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In today’s episode of The Optimized Ecommerce Podcast, Tanner discusses how your search function can be both good, and a ‘necessary evil’ for your ecommerce store.

Fact: frequent online shoppers are conditioned to use the search bar function on your site even if you’re selling just a few products. Every online store must have a visible search bar function, and that’s non-negotiable. Want to learn the secret sauce that could increase your ecommerce store visitors by 3X to 4X?

Don’t miss today’s episode! If you think you’re guilty of doing this to your business, listen and learn a smarter way to get a consistent daily revenue stream.

Don’t forget to head over to Optimized Ecommerce on Apple Podcasts and subscribe.

And while you’re there, leave us a review! We would love to hear what you think.



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Optimized Ecommerce EP 012 – Everything You Need to Know About Shopify Themes

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In this episode of The Optimized Ecommerce Podcast, Tanner and Matt run through some of the do’s and don’ts of Shopify themes.

They answer the questions they get the most from Shopify store owners, “Which theme converts best? What theme do I use on my online store?” If you are curious about Matt and Tanner’s thoughts on these questions, join in and listen to the whole episode!

Don’t miss today’s episode! If you think you’re guilty of doing this to your business, listen and learn a smarter way to get a consistent daily revenue stream.

Don’t forget to head over to Optimized Ecommerce on Apple Podcasts and subscribe.

And while you’re there, leave us a review! We would love to hear what you think.



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Optimized Ecommerce EP 011 – How to Make Ecom Sales Every Day

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Most Ecommerce store owners are too focused on the front-end of their business. This means customer acquisition and making sure that the daily revenue stream is consistent. The problem is that these store owners are not doing anything to add more to their Lifetime Customer Value from their existing customer base.

If you think you’re guilty of doing this to your business, listen and learn a smarter way to get a consistent daily revenue stream.

Don’t forget to head over to Optimized Ecommerce on Apple Podcasts and subscribe.

And while you’re there, leave us a review! We would love to hear what you think.



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Optimized Ecommerce EP 010 – Does Your Store Need an Ecom Redesign?

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The initial reaction of most store owners when their ratings drop — or do not improve — is to do a site overhaul or moving to a new platform.

In this episode, we talk about how optimizing the elements already in place is much more important that doing a site redesign.

Don’t forget to head over to Optimized Ecommerce on Apple Podcasts and subscribe.

And while you’re there, leave us a review! We would love to hear what you think.



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Optimized Ecommerce EP 009 – How to Scale Your Online Business Profitably

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Today, Tanner shares simple, easy, and effective ways on how to grow your ecommerce biz.

We’ll hear him talk about Average Order Value (AOV) and how it affects the growth of your ecommerce business. Think of it this way, your AOV is directly proportional to your profit, so the higher the AOV, the more profit you can use to buy traffic, which makes it a big deal if you want to scale your business.

In today’s training, you’ll learn important strategies that can help you scale your business faster without making a major overhaul in your ecommerce business.

Scaling your business has never been easier with these tried and tested strategies. So, don’t miss today’s episode of Optimize Ecommerce Podcast!

Don’t forget to head over to Optimized Ecommerce on Apple Podcasts and subscribe.

And while you’re there, leave us a review! We would love to hear what you think.



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Optimized Ecommerce EP 008 – Ecom Success During the COVID-19 Pandemic

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Today, our Build Grow Scale founders will cover the current state of e-commerce amid the global pandemic COVID craziness that is going on. Get an inside peek at what they are seeing across all the different stores that are involved with BuildGrowScale.com through its network of business accelerator members.

Plus… a few predictions and some advice for how you can make the most out of your e-commerce business during this very interesting and confusing time that we are in.

Don’t forget to head over to Optimized Ecommerce on Apple Podcasts and subscribe.

And while you’re there, leave us a review! We would love to hear what you think.



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Optimized Ecommerce EP 007 – STOP Copying Amazon’s Cross-Sell Strategy

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In this episode, we talk about how Amazon is its own animal. It has an insane amount of shoppers and consumers. Amazon has made it very easy for people to buy from them.

People don’t go to Amazon to shop around and look for products that they want to buy in the future. They go there when they’re ready to buy right then and there. They have also trained consumers to expect product deliveries right away. It has changed the face of physical product sales across the globe. And the reality that, you simply cannot compete with that massive ecosystem even if you’re a big store owner.

Don’t forget to head over to Optimized Ecommerce on Apple Podcasts and subscribe.

And while you’re there, leave us a review! We would love to hear what you think.



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Optimized Ecommerce EP 006 – The Story Behind Revenue Optimization & Build Grow Scale

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As we worked with more companies through amplified partner and business accelerator programs, more traditional online vendors had trouble grasping the sales funnel concept. They didn’t want to adopt it.

So, we figured out how to take the core elements that we were doing on the funnels — the principles that were making them work — and apply them instead to the stores in the same way. Now, we can get a store to convert almost as highly, if not as high, as most sales funnels.

Don’t forget to head over to Optimized Ecommerce on Apple Podcasts and subscribe.

And while you’re there, leave us a review! We would love to hear what you think.



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Optimized Ecommerce EP 005 – Cut Traffic Costs by 50% with Revenue Optimization

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Ever wondered what things you can do to optimize your e-commerce site and improve your business? Do you know the adverse effects of high bounce rates and how it is adversely impacting your actual traffic cost and overall profitability?

We are giving away tips to help you reach more customers while spending less on your ad campaigns!

Don’t forget to head over to Optimized Ecommerce on Apple Podcasts and subscribe.

And while you’re there, leave us a review! We would love to hear what you think.



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Optimized Ecommerce EP 004 – 4 Must-Know Optimization Principles

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The 4 Basic Optimization Principles are: Clarity Trumps Persuasion, Strong Visual Hierarchy, Conserving Attention, and Presenting the Right Information at the Right Time. But what do these all mean?

Don’t forget to head over to Optimized Ecommerce on Apple Podcasts and subscribe.

And while you’re there, leave us a review! We would love to hear what you think.



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Ecommerce Store Audit

Want us to do an Audit on your e-commerce store and show you how you can make some quick changes that will dramatically increase sales and profits without increasing your traffic?