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User Testing vs Usability Testing: What’s the Difference Between the Two?
Reading Time: 7 minutes Are you looking to improve your website or app’s user experience? If so, you may have heard of user testing and usability testing. While these two terms may sound similar, they actually refer to different methods of testing and evaluating the user experience. User testing involves observing and gathering feedback from real users as they interact…
Creative Ways To Start A Business Online With No Money
Reading Time: 7 minutes Starting an online business can be a daunting task, especially when you don’t have any money to invest. But here’s the good news: you don’t need a lot of cash to get started. In fact, some of the most successful online businesses were launched with little or no money at all. In this article, I…
How To Optimize Your eCommerce Website Speed For Maximum Performance
Reading Time: 12 minutes Are you tired of waiting for your website to load because of its slow website speed? Do you feel frustrated when it takes forever to open a page and end up closing it before even seeing the content? Well, you’re not alone. Slow-loading websites are a major turnoff for users, and they can damage your…
Ecommerce Website Optimization: Crucial Insights from Matthew Stafford
Reading Time: 3 minutes In the rapidly evolving ecommerce landscape, effective website optimization is the lifeblood of any successful business. Recently, Matthew Matthew, CEO of Build Grow Scale, shared in-depth insights on ecommerce website optimization. Let’s dive into the key takeaways from his enlightening conversation with Kasim from Solutions 8. Understanding User Behavior and Personalization Firstly, Matthew emphasizes the…
Boosting Your Ecom Store’s Brand Loyalty through Product Reviews
Reading Time: 4 minutes In today’s competitive ecommerce marketplace, businesses are constantly seeking to stay ahead of the curve by finding innovative ways to attract and retain customers. One of the most effective strategies for doing so is increasing brand loyalty. Loyal customers are not only more likely to make repeat purchases, but they also become brand advocates, spreading…
Stand Out in a Crowded Ecommerce Market with “Try Before You Buy”
Reading Time: 4 minutes In the world of ecommerce, the phrase “Try before you buy” (TBYB) has become increasingly popular. The concept is simple—customers have the opportunity to try products before making a purchase—and is often a win-win for all involved. At its core, strategy is an attempt to reduce some of the uncertainty that comes with online shopping….
8 Reasons to Use Visual and Image-Based Search for Your Ecommerce Store
Reading Time: 4 minutes As an ecommerce store owner, your ultimate goal is to sell as many products as possible while ensuring a great shopping experience for your customers. To achieve this objective, it’s crucial to provide people with search and product filters that are easy to use and highly effective at helping them find what they need. In…
7 Ways to Leverage Artificial Intelligence in Your Ecommerce Business
Reading Time: 4 minutes As the world continues to go digital, ecommerce stores have become a popular means of buying and selling products. With the exponential growth of the ecom industry, it’s critical that business owners keep up with new technologies and implement them to improve their customers’ experience. One of the most promising technologies today is artificial intelligence…
7 Reasons to Seamlessly Link Your Ecommerce Customer Communication Channels
Reading Time: 4 minutes The modern shopping experience is increasingly being shaped by technology. Businesses are taking advantage of the ever-evolving range of digital channels to reach out to customers and build relationships with them. And in today’s technology-driven world, it is essential for businesses to create an interconnected network of communication channels to engage customers across all available…