Reading Time: 4 minutes What’s up guys! Tanner Larsson here from Build Grow Scale … and I want to talk to you about your products, your product line, and how many products you need. I get tons of questions—I’ve been doing these videos for a while now—and these are the questions I get all the time. It’s like, “Hey,
Reading Time: 6 minutes Since the beginning of 2020, ecommerce has been on the rise due to Covid restrictions. Ecom stores are bringing in additional revenue for brick-and-mortar stores, which have expanded as they’re now able to reach a wider range of consumers around the world. However, don’t overlook the challenges that can accompany this phenomenon—the overall user experience
Reading Time: 4 minutes An ecommerce product image is more than just the photo itself. It’s an emotional way for you to convey to customers what the product is about and how it can benefit them. It’s also a way to showcase your brand and what it stands for—and that’s why you need to know what you want the
Reading Time: 7 minutes Entrepreneurs have a common question that never seems to go away. It comes up almost daily and torments us forever (or at least until the end of our days)! That question is: What’s next? That raises more specific questions: What should I do now in my business, what new project should I start, and how
Reading Time: 4 minutes Product images play an important role in a customer’s decision about whether or not to buy a product from you. For this reason, ecommerce store owners should invest heavily in creating product images that are sure to help answer customers’ questions about a product and motivate them to buy. Here are five very desirable characteristics
Reading Time: 8 minutes The dramatic changes in the ecommerce world over recent years have built competitive momentum as multiple businesses carry similar products in their stores. More than ever, each business needs to find ways to capture the attention of customers and ensure that they, not their competitors, get the sale. What do ecom businesses need to do
Reading Time: 7 minutes Listening to your customers is extremely valuable when you want to improve your business, but a lot of businesses seem to miss the mark or completely ignore their customer base. Whether you have an established business or are just starting out, there will always be something new to learn. We’ll be going over ways you
Reading Time: 6 minutes It’s no secret that product imagery is just about the most important element of your product. After all, more than half of visitors to your product page will jump to interacting with your image gallery before looking at anything else on the page. Yet, even with all that in mind, many store owners settle for basic
Reading Time: 12 minutes In the previous article, we were talking about optimizing your cart. Go here to read it (if you haven’t yet), before digging into this one. This is the third of a 6-part series that will go deep into optimizing every step of the buyer’s journey. Here is the full breakdown: Checkout Shopping Cart Product pages Category pages
Reading Time: 5 minutes It might be too early to start busting out the holiday decorations, but if you’re not already gearing up for the holiday sales season you’re making a big mistake. The Thanksgiving-to-New Year stretch used to make or break traditional retail businesses—Black Friday earned its nickname because it was the start of the period that put