What Are Open Ended Questions and How to Use Them in Ecommerce Surveys
Reading Time: 4 minutes When seeking deeper insights into your ecommerce customers, you’ve got to ask open-ended questions in your surveys. They’re powerful, they’re probing, and they’ll give you the richest data you’ve ever collected. But what are open ended questions, and how do you craft these questions effectively and analyze the responses? Let’s dive in! Understanding the Concept…