Testing Your Ecom Store: A Beginner’s Guide
Reading Time: 3 minutes Business owners have long struggled to measure the impact of change. A business could make a change, and sales could drop … But the reason for the drop could be the change itself, or it could be 100 other factors. That’s why attribution is so important in the business world. You need to know whether you…
Ecommerce Marketing: How To Promote Your Ecommerce Store The Right Way
Reading Time: 6 minutes Hey guys, Tanner Larsson here from Build Grow Scale. It’s a beautiful day in the neighborhood right now. I just dropped my daughter off at school. Heading back to the office as I was leaving her school, I noticed a bunch of little banners going up for stores to set up some promotions and things…
Ecommerce Marketing: This Is The Reason Your Business Is Not Growing.
Reading Time: 2 minutes Hey, guys. Tanner Larsson here. And I want to kind of start this one off with a statement. And that is: You don’t have a business until you can afford to buy your customers. Now, that’s a pretty bold statement. And it’s something that shocks a lot of people when I say it from stage,…
One Marketing Channel Ecommerce Businesses Should Not Skip in 2021
Reading Time: 5 minutes While 2021 has brought some huge changes to one of the biggest marketing channels used by most marketers (Facebook), it has only further strengthened another marketing channel that has stood the test of time—and it’s only getting bigger and better! I’m talking about email marketing. Truly, no other marketing channel out there right now offers…
Ecom Warning: Don’t Make the Same Mistakes as Ashley Furniture on Your Website
Reading Time: 9 minutes Hey—how’s it going? Alex here, from Build Grow Scale (BGS). I’m a Revenue Optimization expert and I help ecommerce businesses grow and scale through optimizing their stores. And in this training, we’re going to talk about my shopping experience on Ashley Furniture [HomeStore] from the other day and the few problems/issues on their website ……
Make Your Product Prices PROMINENT
Reading Time: 5 minutes Hey, how’s it going? Alex here from Build Grow Scale, and in this training, we’re going to talk about your product pricing and how you should display your price on your product pages properly so your customers see it immediately when they land on a page. Okay, so let’s get started. Why is price so…
7 Common Challenges Facing Ecommerce Businesses
Reading Time: 6 minutes Since the beginning of 2020, ecommerce has been on the rise due to Covid restrictions. Ecom stores are bringing in additional revenue for brick-and-mortar stores, which have expanded as they’re now able to reach a wider range of consumers around the world. However, don’t overlook the challenges that can accompany this phenomenon—the overall user experience…
WARNING: Page Speed Is Killing Your Conversions—Don’t Overlook It!
Reading Time: 6 minutes Many people start an ecommerce business by creating a store on Shopify. They install the latest apps, upload their high-quality images, and don’t give it a second thought. When they start advertising, a lot of them wonder: “Why aren’t customers converting on my site? Why do they just leave? Are my products or prices the…
Ecom Holidays Aren’t Just About the Fourth Quarter
Reading Time: 5 minutes When you think about holiday promotions for your ecommerce business, it’s natural to focus on the fourth quarter of the year. While Black Friday/Cyber Monday and the days leading up to Christmas do account for a large percentage of all online purchases, they aren’t the be-all and end-all when it comes to planning holiday promotions….