Reading Time: 6 minutes You’re navigating the complex world of business strategy, but are you clear on the differences between brand strategy vs marketing strategy? It’s essential to understand these distinctions to drive your business forward effectively. In this article, you’ll uncover what sets these strategies apart, how to develop each effectively, and the benefits of merging them for
Reading Time: 5 minutes You’re looking to take your business to the next level in 2023, aren’t you? You want to reach more customers, increase your profits, and cement your place in the market. But how do you achieve these goals? The answer lies in a well-planned and executed marketing strategy. It’s not just about advertising your product or
Reading Time: 6 minutes You know that sinking feeling when you receive an email that’s clearly been sent to thousands of others, with no thought to your interests or preferences? Now, think about the opposite: examples of email copy that seems tailor-made for you, addressing you by name, and offering content and promotions that align perfectly with your tastes.
Reading Time: 5 minutes It should be no secret that ecommerce businesses need to be persuasive to succeed. After all, you’re trying to convince people to part with their hard-earned cash in exchange for your products or services. But what exactly is persuasion in business, and how can you use it to your advantage? Psychology of persuasion is
Reading Time: 3 minutes A post purchase survey is definitely a goldmine when it comes to ecommerce stores, although many companies underestimate their importance. They’re an excellent way to gain valuable insight on a myriad of topics, including but not limited to the following: In this article, we’re going to walk through six steps for creating an amazing and
Reading Time: 5 minutes Any ecommerce website owner is well aware that simply selling things online is only half of the battle. Real difficulty arises when it comes to converting your store’s visitors into paying customers. A landing page is a critical component of any ecom website, and its primary goal is to persuade users to make a purchase.
Reading Time: 4 minutes It’s a wonderful feeling when something you ordered arrives at your doorstep. You can’t wait to tear the package open, see, touch, and try out your new “thing.” This excitement is something every ecommerce business owner (i.e., you) should take full advantage of, as it’s a golden opportunity to communicate your brand to customers. The
Reading Time: 8 minutes It comes with an assumption. Assumptions are dangerous, but here it is: I’m going to assume that you’re an ecommerce store owner and you already know your market fairly well. You probably don’t know it as well as you should, and you might not know your ideal customer as well as you should, because most
Reading Time: 3 minutes Hey, everyone! Joe here, from Build Grow Scale. I’m a Revenue Optimization™ expert, and I help ecommerce stores build, grow, and scale their business. In this training, I’m going to talk about three mistakes that most ecommerce stores make when it comes to the pop-ups on their site. Are you ready? Let’s get into it.
Reading Time: 3 minutes If you hate money, then this five-day ecom challenge is not for you. But, if you want to learn how to make more money in your Shopify store and increase your store’s sales by 107% or more in the next five days, like Brian just did, then join us for the next 5-Day Ecom Profit