If you’re like most ecommerce business owners, you spend a lot of time and effort optimizing your website. But what about the critical yet underutilized (or misused) thank-you page? Are you taking the necessary measures to ensure your visitors have a positive experience after they’ve placed an order? If not, you could be leaving the door open for the dreaded “buyer’s remorse” to set in, or missing out on some valuable opportunities to increase customer loyalty and keep ‘em coming back for more.
There are six key ways to optimize this crucial touchpoint of your ecom store:
- Order confirmation
- Managing expectations
- Social sharing icons
- Account creation
- Referral offers
- Offers to buy more
Today we’re here to share Build Grow Scale’s best practices surrounding all six of these optimizations to help you implement them on your own ecommerce store. So, keep reading to find out how to ensure your customers leave their experience with you feeling happy and satisfied with their purchase … because the happier your customers are, the more revenue your business generates!