The 3 Reasons Your Store Needs a Mobile-Optimized Banner

Reading Time: 6 minutes More and more ecommerce traffic is happening on mobile devices. While desktop still tends to win in total sales dollars, mobile is edging into the lead for sessions. Many customers visit your store on their phone after seeing an ad. Later, after carefully reading through everything on desktop, they complete the purchase. It’s simply a

How to Get Quality Customer Feedback to Improve Your Products and Increase Sales!

Reading Time: 7 minutes Listening to your customers is extremely valuable when you want to improve your business, but a lot of businesses seem to miss the mark or completely ignore their customer base. Whether you have an established business or are just starting out, there will always be something new to learn. We’ll be going over ways you

Ecommerce Stores: Don’t Break the Bank… Break Even!

Reading Time: 7 minutes Breaking Even on the Frontend Should Be Your Main Goal with Paid Traffic All successful marketers start with this sales funnel … It’s called a Break-Even Funnel. What’s a break-even funnel, you ask? It’s not a typical sales funnel (the path buyers travel as they head toward making a purchase). It simply means that whenever

Five Easy Ecommerce Strategies to Build Trust and Increase Revenue

Reading Time: 6 minutes Building trust is absolutely essential to a well-performing ecommerce store. If you don’t create a trusted persona, very few customers will make a purchase on your site. Gaining your customers’ trust is especially difficult when your brand has little to no sales—but it’s still very possible. Imagine this: You land on a new store with

How to Sell More on Shopify…Part 6 of 6: The “Thank You” Page Optimization

Reading Time: 9 minutes Hello, hello … Welcome to part 6 of this six-part series about optimizing every step of your buyer’s journey on your store. As a reminder, here’s what we talked about in the last five articles: Checkout Cart Product pages Category pages Homepage Thank You page If you haven’t read these, make sure you give them

Critical Ecommerce Usability Guidelines That No One’s Talking About!

Reading Time: 7 minutes How do you achieve critical usability for your store? Are there special guidelines or even an ABC-style usability guide that everyone should follow when building an ecommerce store? We can answer some of these questions when you have a better understanding of your store, which you can get by reviewing your store’s current usability to

Paradox of Choice: You Are Paralyzing Your Visitors by Doing This!

Reading Time: 6 minutes We live in a day and age where online shoppers have more options than ever before … which presumably should lead to more freedom, easier choices and happier customers. Right? But what if I told you this myriad of options is actually crippling shoppers and causing anxiety in their shopping experience, subsequently resulting in a higher

This Is The Reason Your Business Is Not Growing.

Reading Time: 2 minutes Video Highlights 0:07 A pretty Bold Statement 0:38 Businesses That Are Thriving 0:59 Buy A Customer 1:37 Leveraging Paid Media 2:10 The True Ability For A Company To Grow 2:31 Acquire Customers Profitably 2:40 Closing Remarks Hey, guys. Tanner Larson here. I want to kind of start this one off with a statement.