EcommerceMarketing

Ecommerce Marketing: How To Extend Customer Life Cycle

Reading Time: 3 minutes What’s up, guys? Tanner Larsson here. I want to tell you about a little recovery strategy that you can use on the backend of your business to increase the lifetime value of your customers and bring back some dead customers. We call it a “win-back campaign.” This is typically an automated email-driven campaign that’s triggered

Increase Your Ecom Conversions by Clarifying Shipping Times

Reading Time: 5 minutes Alright, welcome back! We are still talking about checkout optimization, and in this video, we’re talking about being clear about your shipping times. There’s nothing worse than ordering something from a store, and two weeks later you’re wondering where your item is. Like, “I ordered this thing two weeks ago, where is this?” So, they

Use Google Analytics to Align Your Ecom Store’s Messaging with Your True Audience

Reading Time: 4 minutes Hey, this is Brad with BGS here. Have you ever checked to see if your homepage main image banner actually aligns with the real traffic that’s coming into your site? If you haven’t, there’s a chance that there could be a disconnect between your website visitors and your UVP banner. So, I’m going to show