Reading Time: 4 minutes You’ve probably all heard of customer avatars by now, but what you haven’t heard is that having a detailed customer avatar can spark an exponential upturn in your overall revenue. In this article, I’m going to explain what a customer avatar is, how to create your own, common mistakes to avoid, and how to use
Reading Time: 4 minutes Video Highlights 0:04 Something that screws up a lot of the Ecommerce Businesses 0:24 The Reason Most People Start a Business is Because They Need Money 0:57 One of the Biggest Things that Holds A Business Back 1:22 The Most Common Area I see This 1:31 I use To Sell A Facebook Ad Course 1:47
Reading Time: 5 minutes Many entrepreneurs starting out in the ecommerce world drastically underestimate the necessary marketing investment. They think if they find the right products and set the right price, customers will come flocking. Marketing and advertising are useful when you want a growth spurt, but the real work is building out your product offerings. We know better.
Reading Time: 3 minutes Video Highlights 0:16 What Is Remarketing 0:43 A Lot Of Stores Are Jumping On Board 1:06 Its Not Enough 1:25 You Should Be Remarketing Through Multiple Platforms 1:55 At A MINIMUM 2:00 Need Two Other Platforms 2:30 Missing Display Ads 2:35 Youtube Remarketing 3:10 It Makes Your Company Look Bigger 3:28 Make Sure You Are
Reading Time: 13 minutes It’s next to impossible to predict whether a post will go viral. There’s just too many variables. But you can maximize your chances of hitting the big time by employing the tactics in this post. You see, when your content hits all the right notes, your readers will promote it for you. Plus, consistently creating
Reading Time: 3 minutes Retargeting, also known as remarketing, is one of the most potent tools in the marketer’s toolkit. Retargeting involves placing a tiny bit of code known as a pixel on your site. When you get a new visitor, the pixel puts a cookie in their browser. Then you can display ads to those visitors, even when
Reading Time: 16 minutes The Psychology of Social Proof Before we get to the good stuff, let’s take a step back for an overhead view of human behavior. Our earliest ancestors depended on one another for survival. A single hunter doesn’t present much of a threat on the Savannah. Compared to the other predators out there, we’re weak. Yet