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Email Capture

Magnetize Leads with Effective Email Capture

eCommerce, email - Eric Kwoka - July 28, 2020

Despite the fantastic results email campaigns can get and the comparative ease of getting a strong campaign working, many stores (especially smaller…

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Cross-sells

Crafting Ecommerce Cross-Sells That Convert

eCommerce, Uncategorized - Eric Kwoka - June 16, 2020

Anyone in the world of sales can tell you that cross-selling is important: Why sell one thing, when you can sell two…

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product photos

How to Turn Your Product Photos into Stories That Sell

eCommerce, products - Eric Kwoka - May 19, 2020

It’s no secret that product imagery is just about the most important element of your product. After all, more than half of visitors…

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Revenue-Generating Search Types

4 Revenue-Generating Search Types Your Store Needs to Support

eCommerce - Eric Kwoka - April 7, 2020

Search engine optimization (SEO) doesn’t stop when a user finds your store in a Google search. It also extends to your store’s search, because…

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