Website Optimization

Ultimate Guide to Site Speed for 2022: Part 1 of 3

Reading Time: 5 minutes It’s common advice given to fresh store owners to keep their page loading quickly, but the actual mechanics of measuring and maintaining page speed are generally glossed over, waving vaguely to various tools. This may be for good reason, as the specifics do get rather technical quickly and require a fairly talented developer to handle …

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The Hierarchy of Conversions: A Five-Step Guideline to Optimizing Your Store

Reading Time: 6 minutes I’ve had the privilege of coaching at many Build Grow Scale (BGS) events (learn more about BGS Live 2020 here). As a result, I’ve worked one on one with hundreds of business owners who are concerned with sustainably increasing their conversion rates. Every time I sit down to take a look at a site, owners are …

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How We Used HotJar To Turn A Shopify Store Into A $4k Per Day Recurring Revenue Stream

Reading Time: 4 minutes Video Highlights 0:02 Follow Up On Facebook Post 0:19 Black Label Mastermind 0:35 Parasite Brands 0:49 Not Admitting Defeat 1:07 Sales Funnel 1:17 Doubled Sales Everyday 1:48 The First Thing We Did Was Install HotJar On Every Page. 2:03 Making Simple Changes 2:41 Basic Stuff Everyone Should Be Doing 3:07 Focus 3:20 Trying Hotjar 3:35 …

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