Reading Time: 6 minutes It’s human nature to observe, analyze data, and draw conclusions. No doubt the ancient peoples of the world observed bird migration and anticipated a change of season just as we look at dark clouds and predict rain. Ecommerce store owners are doing the same when collecting and analyzing data to learn more about the behavior
Reading Time: 9 minutes The quickest and easiest way to maximize the revenue on your ecommerce store is through A/B split tests. If run correctly, they can skyrocket your store from low profiting to extremely high profiting very quickly. If they are run incorrectly, and they often are, they will cause more harm than good. I’m going to show you exactly
Reading Time: 11 minutes As ecommerce business owners, we are constantly looking for ways to maximize our store’s revenue. In an effort to “squeeze more juice” out of our websites, we are repeatedly making little tweaks to them—changing a headline here, swapping out some images there, and so on. But are these little tweaks hurting or helping the performance of