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Split Testing

5 Common A/B Testing Mistakes Every Shopify Store Owner Needs to Know

Conversion Rate, eCommerce, Uncategorized - Casey Brown - May 12, 2020

As ecommerce business owners, we are constantly looking for ways to maximize our store’s revenue. In an effort to “squeeze more juice” out…

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User Testing

User Testing: The Massively Underutilized Holy Grail of Increasing Your Shopify Store’s Conversion Rate

analytics, Conversion Rate, eCommerce - Casey Brown - April 28, 2020

Your ecommerce store is leaking money Imagine you have a bucket with multiple holes in it and you’re filling it with water.…

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