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Looker Studio Marketing Dashboard
A Looker Studio marketing dashboard pulls every channel you spend on into a single live view instead of a separate login for each platform. Build Grow Scale connects your ad accounts, GA4, and Shopify data so your team can see spend, revenue, and channel performance side by side. Built around your channel mix, not a generic template.
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$1B+
in client revenue managed
2,500+
brands
10+
years on Shopify
One Live View
One Dashboard for Every Marketing Channel
Channel performance usually lives in as many places as you have platforms: Google Ads, Meta Ads Manager, email, and GA4. A Looker Studio marketing dashboard pulls those feeds into one view, so comparing channels doesn't take four browser tabs and a spreadsheet.
What's Included
What Your Looker Studio Marketing Dashboard Tracks
Built around the numbers that decide next month's budget, not just this month's traffic:
Spend, revenue, and ROAS by channel and campaign
Blended and channel-level customer acquisition cost
GA4 conversion and revenue data tied to Shopify orders
Period-over-period trend comparisons on every panel
Our Process
How We Build Your Marketing Dashboard
The same structured build behind every Build Grow Scale dashboard, applied to your channel mix.
01
Map Your Channel Mix
We identify every platform spend touches and confirm what data each one can export.
02
Connect and Validate Sources
Ad accounts, GA4, and Shopify are connected and cross-checked against native platform reporting.
03
Build and Annotate the Dashboard
Panels are grouped by channel and labeled with the decision each one supports.
04
Handoff and Walkthrough
Your team receives a recorded walkthrough to read the dashboard independently.
Who It's For
Who a Looker Studio Marketing Dashboard Is For
This fits Shopify and DTC brands running paid media across more than one channel who need blended and channel-level performance in the same view, without waiting on a manual report to compare them.
FAQ
Common Questions
Which marketing channels can a Looker Studio marketing dashboard show?
Any channel with an API or exportable data feed (Google Ads, Meta, email, organic search, and Shopify) unified into one view instead of checked in separate logins.
Can the dashboard show blended ROAS across channels?
Yes. Once ad spend and GA4/Shopify revenue are connected, blended and channel-level ROAS are built into the dashboard alongside raw spend and revenue figures.
How often does the data update?
Looker Studio refreshes on each connected source’s native schedule, and most update same-day. We set the cadence to match how often your team actually reviews performance.