Optimized Ecommerce

The Official Build • Grow • Scale Podcast

Optimized Ecommerce EP 019 – How to use Unique Value Propositions to Increase Profits

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In today’s episode of The Optimized Ecommerce Podcast, our featured guest Aleks talks about one of the most underrated factors why customers leave your site even before viewing your most recent offers. He also emphasizes the importance of clarity, how you could present your website to any potential customer without adding confusion. If you want to learn how to create effective Unique Value Propositions and reap its benefits, then don’t miss today’s episode!

If you think you’re guilty of doing this to your business, listen and learn a smarter way to get a consistent daily revenue stream.

Don’t forget to head over to Optimized Ecommerce on Apple Podcasts and subscribe.

And while you’re there, leave us a review! We would love to hear what you think.



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Optimized Ecommerce EP 018 – [Shopify Optimization] Your Category Page Is Hurting Sales

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In today’s episode of The Optimized Ecommerce Podcast, Tanner discusses how a well-known brand received some serious online traffic because of the product they sell. They sell and distribute Funko’s a very specialized toy for hobbyists and collectors. But they’re missing something in their category page. Want to know what it is they’re lacking, then don’t miss today’s episode! And don’t forget to stop by and subscribe to Optimized Ecommerce on Apple Podcasts. We love hearing from you.

If you think you’re guilty of doing this to your business, listen and learn a smarter way to get a consistent daily revenue stream.

Don’t forget to head over to Optimized Ecommerce on Apple Podcasts and subscribe.

And while you’re there, leave us a review! We would love to hear what you think.



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Optimized Ecommerce EP 017 – Why most Shopify Dropshipping Stores Fail

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In today’s episode of The Optimized Ecommerce Podcast, Tanner discusses how dropshipping is a legitimate business model and why everyone should treat it as such. Fun fact: nobody wants to buy from a general store. People buy from stores that sell specialized products. If you want to know the proper way to do dropshipping, then don’t miss today’s episode! And don’t forget to subscribe to Optimized Ecommerce on Apple Podcasts and leave a comment or review! We love hearing from you.

If you think you’re guilty of doing this to your business, listen and learn a smarter way to get a consistent daily revenue stream.

Don’t forget to head over to Optimized Ecommerce on Apple Podcasts and subscribe.

And while you’re there, leave us a review! We would love to hear what you think.



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Optimized Ecommerce EP 016 – Easy Shopify Sales From Overlooked Store Page

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In today’s episode of The Optimized Ecommerce Podcast, Tanner discusses the importance of the collection page on your store, and how you can increase conversion by improving the filters of your products. Fact, 53 cents of every dollar is spent on Amazon. This said, it’s a good idea if we can learn how Amazon and other stores like BestBuy, and Wayfair categorize their products to better suit customers. If you want to know how to properly segregate your products, then don’t miss today’s episode!

If you think you’re guilty of doing this to your business, listen and learn a smarter way to get a consistent daily revenue stream.

Don’t forget to head over to Optimized Ecommerce on Apple Podcasts and subscribe.

And while you’re there, leave us a review! We would love to hear what you think.



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Optimized Ecommerce EP 015 – #1 Problem Scaling Shopify WooCommerce Stores

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In today’s episode, Tanner talks about a mistake every e-commerce store owner and manager is committing without realizing that they’re doing their businesses more harm than good.

Tanner dives into the proper way of scaling the business and giving us a clearer picture of why it’s important to optimize first before maximizing the business.

Join us as Tanner shares some bits of useful information that can help you scale your store the right way in today’s episode of Optimized Ecommerce.

Don’t forget to head over to Optimized Ecommerce on Apple Podcasts and subscribe.

And while you’re there, leave us a review! We would love to hear what you think.



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Optimized Ecommerce EP 014 – [CRO Strategy] Hierarchy of Conversions With Haley Morgan Spindler

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In today’s episode of The Optimized Ecommerce Podcast, Haley Morgan Spindler joins Tanner as they discuss the importance of the hierarchy of conversions.

Listen as Tanner and Haley let you in on a little secret on how to get your customers voluntarily fill-out those follow up surveys after their purchase.

Don’t miss today’s episode! If you think you’re guilty of doing this to your business, listen and learn a smarter way to get a consistent daily revenue stream.

Don’t forget to head over to Optimized Ecommerce on Apple Podcasts and subscribe.

And while you’re there, leave us a review! We would love to hear what you think.



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Optimized Ecommerce EP 013 – Maximize Your Sales With Search Bar Optimization

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In today’s episode of The Optimized Ecommerce Podcast, Tanner discusses how your search function can be both good, and a ‘necessary evil’ for your ecommerce store.

Fact: frequent online shoppers are conditioned to use the search bar function on your site even if you’re selling just a few products. Every online store must have a visible search bar function, and that’s non-negotiable. Want to learn the secret sauce that could increase your ecommerce store visitors by 3X to 4X?

Don’t miss today’s episode! If you think you’re guilty of doing this to your business, listen and learn a smarter way to get a consistent daily revenue stream.

Don’t forget to head over to Optimized Ecommerce on Apple Podcasts and subscribe.

And while you’re there, leave us a review! We would love to hear what you think.



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Optimized Ecommerce EP 012 – Everything You Need to Know About Shopify Themes

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In this episode of The Optimized Ecommerce Podcast, Tanner and Matt run through some of the do’s and don’ts of Shopify themes.

They answer the questions they get the most from Shopify store owners, “Which theme converts best? What theme do I use on my online store?” If you are curious about Matt and Tanner’s thoughts on these questions, join in and listen to the whole episode!

Don’t miss today’s episode! If you think you’re guilty of doing this to your business, listen and learn a smarter way to get a consistent daily revenue stream.

Don’t forget to head over to Optimized Ecommerce on Apple Podcasts and subscribe.

And while you’re there, leave us a review! We would love to hear what you think.



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Optimized Ecommerce EP 011 – How to Make Ecom Sales Every Day

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Most Ecommerce store owners are too focused on the front-end of their business. This means customer acquisition and making sure that the daily revenue stream is consistent. The problem is that these store owners are not doing anything to add more to their Lifetime Customer Value from their existing customer base.

If you think you’re guilty of doing this to your business, listen and learn a smarter way to get a consistent daily revenue stream.

Don’t forget to head over to Optimized Ecommerce on Apple Podcasts and subscribe.

And while you’re there, leave us a review! We would love to hear what you think.



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Optimized Ecommerce EP 010 – Does Your Store Need an Ecom Redesign?

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The initial reaction of most store owners when their ratings drop — or do not improve — is to do a site overhaul or moving to a new platform.

In this episode, we talk about how optimizing the elements already in place is much more important that doing a site redesign.

Don’t forget to head over to Optimized Ecommerce on Apple Podcasts and subscribe.

And while you’re there, leave us a review! We would love to hear what you think.



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Ecommerce Store Audit

Want us to do an Audit on your ecommerce store and show you how you can make some quick changes that will dramatically increase sales and profits without increasing your traffic?